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Regular thoughts on the human condition and corporate social responsibility by the CEO of a "for-benefit"company.

Can a company change the world?

I've been blogging on and off for about a year and I'll be posting more regularly in the future, which is either good or bad, depending on your world view.

I've had a lot to say about the role of for-profit companies in today's communities and it occurred to me that readers of this blog have no real idea of how the company I work for operates. In other words, do I walk the talk?

I know a good writer who has a blog about sustainable workplaces who recently posted some pretty cool stuff about our company -- The Redwoods Group -- and I thought it might frame some of my views for you. If it sounds like a commercial, I apologize. To be honest, virtually everyone who advises me about blogging tells me I should be trumpeting Redwoods at every moment. I won't be doing that, because, frankly, there's much more important stuff to talk about... we do some good work, but we're not heroes. I just think my remarks in this space might make more sense if you know how we view the world.

Here's the link:

http://jaticus.com/?p=144

I'll be interested to hear what you think--

Comments

 

Dale Penn said:

Mr. Trapani,

While conducting research on the web, I ran across your YouTube and businessinsurance.com videos.Very inspiring and encouraging!

As we work to build our new insurance agency here in Southern California, I'll keep your company in mind as we try to build the business and make a difference in the world simultaneously.

We're co-sponsoring our new company's first fundraising event on December 14th here in Los Angeles with 100% of the proceeds going to the Northwest Haiti Christian Mission (www.nwhcm.org)

Happy Thanksgiving and best wishes for the upcoming holiday season to you, your family and your team at the Redwoods Group.

Dale Penn

Penn and Associates Insurance Solutions Inc.

dale@pennandassoc.com

November 25, 2009 7:32 PM

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"Of those to whom much is given, much also is expected." Growing up, there was probably not a day that I didn't hear those words from my mom or dad. As an adult in our me-first society, we don't hear often enough about our responsibility to share our many blessings with those who are less fortunate. All of us -- as individuals, as families and as companies -- can do more, much more to ensure that all God's children have safe and adequate access to shelter, nutrition, health care, education, economic opportunity and a sustainable environment. My hope is that this blog will offer a forum for robust and civil discourse on how we might work together to heal the world.
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